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Giordano Celebrates 25th Anniversary

Giordano Circus Party Fashion Show Finale

Leading clothing brand Giordano celebrates 25th anniversary in the Philippines with a fashion show and a concert with a circus theme. I had the opportunity to have witnessed the fashion show and some performances but had missed the concert led by music icon and Giordano ambassador Rico Blanco. I had to leave early because of a very early commitment the following day. Despite omitting the concert, I did enjoy the start of Giordano Circus 25th Anniversary Party at the Eastwood Mall Open Park. Around the venue, there are booths where guests can play classic circus games such as Basket Toss, Something Fishy, Tumble Me and Ring O’ Bottle, among others. There were also a fortune-telling booth and mechanical bull riding. Guests also enjoyed performances by classic circus characters such as clowns, mimes, stilt walkers, magicians, lion man, uni-cyclists, and many more. I didn’t get to explore most of the circus ...

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GQ International – Helping Filipinos Dress Up Naturally

GQ International - Gray Jacket over Light Colored Shirt and Black Pants

Three ladies in our family – my grandmother, my auntie and my mom – are all dressmakers. My mom went further by studying dressmaking and moved to become the master cutter of famous designers. I literally grew up with fashion as my mom would make me clothes that are fashion forward. Eventually, I learned to dress up naturally. I am aware that it is important to dress for success. When I started working, I love wearing long sleeved button down shirts with necktie on. My contemporaries hate dressing up and would look forward to casual Fridays. I don’t, because I was never the fashion-challenged type. Of course I understand their predicament. Learning to wear the right color, even the necktie that would go well to an ensemble can be difficult if you really want to pull it off and look polished. Today’s generation are very fortunate as the Philippines has ...

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PROMO ALERT – Discounted UNIQLO Items to Celebrate First Anniversary

UNIQLO Entire sale items

Attention fashionistas and budget shoppers! Promo Alert! Discounted UNIQLO items now available! Global apparel brand UNIQLO celebrates first anniversary in the Philippines by offering its best-selling T-shirts, innovative innerware and functional apparel at special anniversary price. I’m sure those shoppers who lined up at the first UNIQLO store at SM Mall of Asia about a year ago will be delighted with this great news. From July 12-18, get selected UNIQLO Graphic T (UT) for as low as P390. Meanwhile, AIRism innerware is on sale until Agust 15 also for P390. Bestselling items like legging pants, cargo pants and linen cotton shorts are also available at further reduced prices on a limited time. These unique offers are available at UNIQLO stores located at SM Mall of Asia, The Block at SM City North Edsa, SM Aura Premier, SM City Pampanga, SM City Fairview and Glorietta 5 (except for the Kids line). ...

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Crumpler’s The Squid bag – a Review and Giveaway

Crumpler - The Squid Bag unzipped

I love bags and seemed to have never found a way to discard them in my life. I’m always found carrying one even if I would just go to the mall. In my younger years, one of the bag design I’d usually have is the drawstring backpack. Simply put, it’s easy to carry and can hold a lot of stuff. Just like Crumpler’s The Squid bag that I recently received. Yup, that’s the one alright, in its folded form. To be honest, I initially wondered what’s got in to Crumpler people’s mind naming their bag squid. Don’t get me wrong, I love squid, on a dish. But on a bag? That’s how my thoughts were going when I first heard about the bag. But when I checked it out, I understood why. So while holding on this pouch-like thing, I was eager to check it out. As i unzipped the ...

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My First Zalora Shopping Experience

My Shoes + Another Discount Coupon - Shopped at Zalora

it’s good to see that e-commerce has finally caught on in the Philippines. Now there are more online shopping portal competing against the other. One of the most aggressive in promoting is Zalora, with their ad banners on every websites that I visit. Middle of this month I got interested on the stuff shown on those banner ads that i decided to visit the website. The items on Zalora are stylish. I was drawn to their shoe collection, particularly the ones for casual wear. I love the colors and the style. And when I saw that I get P250 discount on my first purchase, I made the decision to shop. After all, I still have some cash on my PayPal account. I was initially going for a sneaker that would only cost some about P700 but I will have to pay the delivery cost. I decided to go for a ...

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PBB 4 Winner Myrtle Sarrosa — New Endorser of Lolita Colognes


Beauty Elements Ventures Inc. (BEVi) introduced Lolita Colognes and new endorser Myrtle Sarrosa to the media last Thursday night, September 20th. The venue, the 55 Events Place in Quezon City, had a total makeover and became very girly with its pink motif, balloons, ribbons and walls. It’s a fitting atmosphere for a fragrance targeting the young girls of this generation. More fitting with the presence of cosplayer and Pinoy Big Brother Teen Edition winner Myrle. After a hot dance number and a fashion show, Myrtle was finally revealed. The ball started rolling as the teen star started talking about Lolita Colognes. Lolita is all about standing out and that’s what she is all about, especially when donning her cosplay costumes. The fragrances are available in 6 variants for every girl to choose from — Cali, Cospink, Fantasy, Chick, Fairy, and Rouge. There’s definitely a scent that will fit every girl ...

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Daniel Matsunaga Leads SM City Fairview Fashion Show Lookbook

Just Delivered Jeans portion at the SM City Fairview Lookbook

SM City Fairview shoppers had a peek of the latest fashion trends from local and foreign labels at the recently concluded fashion show dubbed “Lookbook” led by Brapanese model and actor, Daniel Matsunaga. Wilma Doesnt opened the runway in a black evening gown. Then the number was followed by models in an upbeat vibe wearing clothes and accessories by Celine (CLN), Charlie, Elle Girl, Folded & Hung, Mags, Oxygen, Penshoppe, Plains and Prints, Regatta, Sanuk, Scoop Project, Sketchers, Tomato, Una Rosa, SM Accessories, SM Men’s Fashion – Just Delivered Jeans. The models all look cool in their fashionable clothes. It was good that they walked down the runway stairs closer to the audience as people were able to check out the clothes much closer. The audience screamed when Daniel Matsunaga sashayed down the runway for SM Men’s Fashion – Just Delivered Jeans. But things became really hot and wild when ...

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My Christmas Wishlist on Reebonz Ribbons

It’s been sometime since I last bought something for myself. The last purchase I made was a Fossil watch sold by a colleague in December 2008 which served as a birthday and Christmas gift for myself. When I quit my job to focus on my business, my spending habits has changed. I stopped buying myself stuff for practical reasons, but that doesn’t stop me from wanting things. Last month I received a gift from a local brand — a reward for blogging on time. It was a nice watch that rekindled my romance with watches. I have a small collection with each one having a story behind them. Some I still wear, while others gave up on me because I forgot to replace the batteries. This Christmas I have no intentions of buying stuff of such kind for myself — not that I don’t want them. I just don’t feel ...

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Iron Your Fashion – Philips Launches Iron GC2900

Philips PowerLife GC2900 Fashion Show - Female

Ironing clothes is the most challenging household chore for me. I can cook, wash the dishes, do the laundry, clean the house. But I can never iron clothes that well, especially those long-sleeved shirts. After working my way through the entire clothes, i end up doing it again when I still see the creases as I hung them to my closet. I thought I’ve given things up until I attended an event where appliance manufacturer Philips launched the PowerLife Iron GC2900. I was at the The Establishment to attend the launch Thursday night, October 20th. To be honest, I couldn’t comprehend why Philips had to bring a household product at a posh night spot just to say that they have a new iron in the market. As the program rolled out, we were treated to a mini-fashion show where models sashayed with beautiful creations by the Fashion Institute of the ...

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