Andok’s Spicy Dokito is Spicier with Piolo Pascual

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Piolo Pascual with a bucket of Andok's Spicy Dokito

If you want a spicy fried chicken meal, then Andok’s Spicy Dokito made spicier with Piolo Pascual as it’s first-ever brand ambassador. I mean, what could be a hotter combination, right? This is particularly true to those who love spicy food and also swoon over Piolo.

Andok’s, a familiar fixture in the country and one of the most-favored roasted meat franchises in the Philippines recently introduced the latest variant of its famous Dokito fried chicken, the all-new Spicy Dokito. Apparently, with the way the dish is prepared, it will surely spice up your meals even more. At the launch held in Makati, the company also revealed Piolo Pascual as the celebrity brand ambassador.

Spicy Food + Fried Food = Andok’s Spicy Dokito

Andok’s Spicy Dokito, which follows the successful Dokito launched in 2004, combines two Filipino favorites in one product, spice and fried food. Andok’s uses real chili when marinating to ensure that spiciness and flavor penetrate the meat of the chicken. This delivers a real hot treat down to the last bite.

A bucket of Spicy Dokito
Andok’s uses only the best hot peppers in the market to bring daredevils a culinary adventure with Spicy Dokito for only Php57 for their solo chicken and Php285 for a five-piece bucket the intense spice will definitely make you “sili.”

Andok’s uses only the best hot peppers in the market to bring daredevils a culinary adventure with Spicy Dokito. The intense spice of this latest chicken treat will definitely bring out the kulit in anyone who dares to try it and will keep them wanting more. Just a small piece of the Spicy Dokito will reveal the anghangkulit in you, making you bolder, feistier and hotter!

Andok’s sili-est brand ambassador

Piolo Pascual at the launch of Andok's Spicy Dokito
Andok’s first ever celebrity ambassador, Piolo Pascual, shares how excited he is to be chosen as the brand’s representative.

Piolo Pascual, a well-loved TV and movie actor, singer, model, producer, animal advocate and sought-after brand ambassador, is already a household name. Beyond the cool and professional persona that Piolo projects to his fan, colleagues regard him as funny and makulit, with his “kakulitan” made even cuter instead of annoying because of his charm and good looks. His cheerful and fun personality is contagious that everyone around him just becomes silly with him. Indeed, in every set he is in, Piolo is considered a ball of sunshine.

Group Shot with Andoks Mascot
Andok’s executives with their first ever celebrity endorser, Piolo Pascual and Andok’s Mascot

“I feel blessed to be trusted by brands and their customers. Andok’s is a brand that offers affordable and delicious products to positively impact the lives of Filipinos one product at time. I have been a big fan of Andok’s products and I am honored to have been chosen as their first-ever celebrity ambassador,” Piolo shares.

Maverick Javier, Andok’s Vice President
Maverick Javier, Andok’s Vice President, shares that the Spicy Dokito is his baby and he grew up loving their very own Dokito

“Piolo is one of the most well-loved actors in the country. He embodies the Andok’s brand, which is about bringing joy and having genuine love for one’s craft. Having him as our first celebrity ambassador was an easy decision for us as he embodies joy, life and enthusiasm. He is here to really bring out the sili-ness out of everyone. We are very excited to have him as part of the Andok’s family,” said Maverick Javier, Andok’s Executive Vice President.

Andok’s Founder and President Leonardo “Sandy” Javier
Andok’s Founder and President Leonardo “Sandy” Javier talks about Andok’s humble beginnings and namesake. Wanting to immortalize his father’s legacy, Sandy decided to name his business with his father’s nickname, Andok.

Get your fix of spice with the new Andok’s Spicy Dokito which is now available in all Andok’s branches. Catch Piolo, the sili-est and hottest brand ambassador yet, as he takes on his new role as Andok’s first celebrity brand ambassador. Visit to keep up with all things Andok’s.

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